Search Ads

Use New Customer Acquisition in Google Ads Without Hurting ROAS

Save your Google Ads budget for New Customer Acquisition. Learn how to maximize performance without hurting your ROAS.

How Generative AI Integration in Search Impacts PPC Advertising

Frederick Vallaeys writes about how generative AI can impact PPC advertising.

How to Keep Your PPC Ads On Even When Inventory Is Low

Google to Sunset Expanded Text Ads: Here’s How to Build Good Responsive Search Ads

Search Ad Masterclass Pt. 3: Optimize campaigns in 5 steps

Search Ad Masterclass Pt. 2: Experiment with ad types for better results

Search Ad Masterclass Pt. 1: How to write ads that get high-quality clicks

5 Ways to Use Optmyzr’s Ad Text Optimization Tool During a Crisis

PPC During a Crisis: 5 Ways to Optimize Your Search Ads

How to Optimize Your Ad Text In Just a Few Steps

How to Get Started with RSAs for Your Google Ads Account

There's finally an easy way to create & manage SKAGs